health food supplements
Per capita GDP of more than 3000 U.S. dollars, health food, the industry will break out, "The Marketing Landscape of Sun Yat-sen University public relations experts noted that the new China's per capita GDP has more than $ 3,600, entered the ranks of middle-income countries.
Dietary supplements industry is much room for health food is a blue, this is a very mature industry in the United States, generally the easiest to understand is to returnees, because everywhere the streets in the United States, GNC shop. "Tomson times Jian Liang Yun, chairman of Chao.
"Dietary supplements in the international market is very mature health food, and some of the traditional health care products, a clear distinction." Luohai Ji, vice chairman of the Nutrition Society of Guangdong Province.
We do non-direct sales areas of New York Nutrilite health food-HEALTH Vice President Chen in fact reluctant to introduce their business, but he also admitted that the visibility is really not high enough, or channel brand, so is to discuss cooperation, and one of China's most watched sports star to make them-HEALTH brand expansion "Invisible Wings".
55 billion yuan of industrial blue
Amway
Amway the first to enter the Chinese launched a lot of nutrition and health literacy for consumers. Subsequently, Tomson times as the representative of the pharmacy, super, mail order, brand linkage, and other non-direct sales channels and gradually establish and forming parties to capital also poured into the huge potential market, in 2006, the global nutrition and health food giant NBTY to enter the Chinese market; February 2010, the nation's largest chain of dietary supplements GNC Hands On Shanghai Bright Food Group to re-enter China.
Bright Food
Group, to re-enter China. Parties to capital inflows, can not help but doubt: nutrition and health care industry in the end how?
Recently, according to data released by well-known brands in the field of dietary supplements, non-direct sales Tomson times, the market size calculated by the terminal retail sales in 2009 exceeded 1 billion yuan.
According to the statistics of the working committee of the China Health Care Association, the market until the end of 2008 the dietary supplements market share of about 55 billion yuan, which Amway China, the perfect representative of direct selling companies still occupy a larger market share; in non- direct selling companies in recent years-HEALTH prebiotics
Healthy
The Shu Kangxun an information display between 2003 and 2007, China's dietary supplements, non-direct the field of market size has grown rapidly, with an average growth rate reached 77.8% 2008 in the international financial crisis, and many other negative factors of dietary supplements industry, non-direct sales field of market size to reach 60 billion, still a 20 percent increase over 2007, showing a good momentum of development.
As quickly as the representative of enterprise development, market share has reached 60 billion yuan in 2008.
Nutrition and health care industry will tend to brand
The report shows that the areas of economic growth, the 2012 dietary supplements, non-direct sales market will be more than 16 billion yuan.
After 2006, the global dietary supplements giant NBTY to enter the Chinese market; in February this year, the nation's largest dietary nutritional supplement chain GNC hand Shanghai
Market Working Committee of China Health Care Association issued the "2009 'dietary nutritional supplements (non-direct sales field) report" shows: As long as the Chinese economy in the next few years not less than 8% growth rate, the size of the market for dietary supplements will maintain the current growth rate, the size of the market in the field of non-direct sales to the 2012 dietary supplements to over 16 billion yuan.
Landscape of the public relations and marketing experts of Sun Yat-sen University noted that the new Chinese nutrition industry, as well as dietary supplements industry is emerging, rapid growth in the sunrise industry, contains a great opportunity. Currently on the market is fully competitive, but the concentration is not high the initial stage of the future will be the same like any other mature consumer market is highly concentrated in several major brands and companies.
Landscape of the public relations and marketing experts of Sun Yat-sen University noted that the new Chinese nutrition industry, as well as dietary supplements industry is emerging, rapid growth in the sunrise industry, contains a great opportunity. Currently on the market is fully competitive, but the concentration is not high the initial stage of the future will be the same like any other mature consumer market is highly concentrated in several major brands and companies.
Per capita GDP of more than 3000 U.S. dollars, health food, the industry will break out, "The Marketing Landscape of Sun Yat-sen University public relations experts noted that the new China's per capita GDP has more than $ 3,600, entered the ranks of middle-income countries.
Dietary supplements industry is much room for health food is a blue, this is a very mature industry in the United States, generally the easiest to understand is to returnees, because everywhere the streets in the United States, GNC shop. "Tomson times Jian Liang Yun, chairman of Chao.
"Dietary supplements in the international market is very mature health food, and some of the traditional health care products, a clear distinction." Luohai Ji, vice chairman of the Nutrition Society of Guangdong Province.
We do non-direct sales areas of New York Nutrilite health food-HEALTH Vice President Chen in fact reluctant to introduce their business, but he also admitted that the visibility is really not high enough, or channel brand, so is to discuss cooperation, and one of China's most watched sports star to make them-HEALTH brand expansion "Invisible Wings".
55 billion yuan of industrial blue
Amway
Amway the first to enter the Chinese launched a lot of nutrition and health literacy for consumers. Subsequently, Tomson times as the representative of the pharmacy, super, mail order, brand linkage, and other non-direct sales channels and gradually establish and forming parties to capital also poured into the huge potential market, in 2006, the global nutrition and health food giant NBTY to enter the Chinese market; February 2010, the nation's largest chain of dietary supplements GNC Hands On Shanghai Bright Food Group to re-enter China.
Bright Food
Group, to re-enter China. Parties to capital inflows, can not help but doubt: nutrition and health care industry in the end how?
Recently, according to data released by well-known brands in the field of dietary supplements, non-direct sales Tomson times, the market size calculated by the terminal retail sales in 2009 exceeded 1 billion yuan.
According to the statistics of the working committee of the China Health Care Association, the market until the end of 2008 the dietary supplements market share of about 55 billion yuan, which Amway China, the perfect representative of direct selling companies still occupy a larger market share; in non- direct selling companies in recent years-HEALTH prebiotics
Healthy
The Shu Kangxun an information display between 2003 and 2007, China's dietary supplements, non-direct the field of market size has grown rapidly, with an average growth rate reached 77.8% 2008 in the international financial crisis, and many other negative factors of dietary supplements industry, non-direct sales field of market size to reach 60 billion, still a 20 percent increase over 2007, showing a good momentum of development.
As quickly as the representative of enterprise development, market share has reached 60 billion yuan in 2008.
Nutrition and health care industry will tend to brand
The report shows that the areas of economic growth, the 2012 dietary supplements, non-direct sales market will be more than 16 billion yuan.
After 2006, the global dietary supplements giant NBTY to enter the Chinese market; in February this year, the nation's largest dietary nutritional supplement chain GNC hand Shanghai
Market Working Committee of China Health Care Association issued the "2009 'dietary nutritional supplements (non-direct sales field) report" shows: As long as the Chinese economy in the next few years not less than 8% growth rate, the size of the market for dietary supplements will maintain the current growth rate, the size of the market in the field of non-direct sales to the 2012 dietary supplements to over 16 billion yuan.
Landscape of the public relations and marketing experts of Sun Yat-sen University noted that the new Chinese nutrition industry, as well as dietary supplements industry is emerging, rapid growth in the sunrise industry, contains a great opportunity. Currently on the market is fully competitive, but the concentration is not high the initial stage of the future will be the same like any other mature consumer market is highly concentrated in several major brands and companies.
Landscape of the public relations and marketing experts of Sun Yat-sen University noted that the new Chinese nutrition industry, as well as dietary supplements industry is emerging, rapid growth in the sunrise industry, contains a great opportunity. Currently on the market is fully competitive, but the concentration is not high the initial stage of the future will be the same like any other mature consumer market is highly concentrated in several major brands and companies.
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